With two decades of experience in technology, Ben has honed his expertise in enterprise-level AI solutions for the past five years. Specifically, he has leveraged AI to analyze tens of thousands of customer conversations, providing invaluable insights for enterprise clients.

Ben’s focus took a new direction in 2023 because of the explosive growth in generative AI tools. He took one of his passions of helping people defining their career paths and finding their dream jobs and combined it with his knowledge of generative AI to help hundreds of people succeed in their career goals. He engaged with recruiters, career counselors, and job seekers, and took his message to a wider audience through webinars, podcasts, personal coaching, and a recently published book “Find Your Next Job With ChatGPT, A Guide for Everyone.”

Michael Ayalon and Ben Gold partnered together to create an impactful program designed to leverage the power of generative AI for fraternities and sororities in their recruiting efforts. After detailed research and having in depth focus groups with recruiting leaders spanning colleges and universities across the US, Michael and Ben released the book “Using AI to Grow Your Fraternity or Sorority”. This book explains how fraternity and sorority leaders TODAY can use generative AI to plan budgets, create impactful content, evaluate/engage effectively with PNMs (Potential New Members), and streamline your chapter voting process on new members.

Ben specializes in advising individuals and organizations on optimizing the use of AI to achieve measurable value, actionable insights and tangible outcomes. Fun fact! Ben holds the Guinness World Record as the first video game world champion.

Top 6 Reasons Why You Should Hire Ben:

AI First Strategy: He teaches an AI First strategy for all personal, career and recruiting activities. Gain the competitive edge by learning how to strategically apply AI for both individual and organizational benefits.
Actionable Insights: His guidance is geared towards providing practical steps that can be immediately implemented by students that attend his seminars.
Customization: The presentations are tailor made to the audience with the ability for students to see real time examples that are most relevant for them.
Focus on Innovation: The AI landscape is changing each week with new products, apps and technologies being released. Ben can share strategies on how to stay on top of the changes and benefit from the emerging capabilities.
Career Guidance Tailored for University Students: Generative AI is transforming the economy and job outlook. Ben can help students with practical advice on not only how to use AI to get their dream job but also how to keep it.
Specific Advice for Fraternity and Sorority Recruiting: Ben shares specific strategies that councils, fraternity and sorority leaders can use right away for efficiency and effectiveness.

University policies are put in place to protect your members, but are you leveraging technology to make your fraternity or sorority smarter, safer, and more efficient? AI is revolutionizing various sectors, and there's no reason Greek life should be left behind.

Demystifying Artificial Intelligence:
Think AI is just for tech gurus? Think again. Ben Gold breaks down the basics of AI, removing all the jargon and mystery. You'll walk away knowing how AI tools like ChatGPT can become your new best friend for organizational management and content creation.

Leveling Up Your Internal Processes:
According to a study, over 50% of organizations have admitted to challenges in effective communication and budget management. Ben will share insights into how AI can become your secret weapon in solving these age-old problems.

Revamping Recruitment Strategies:
Did you know that the effectiveness of traditional recruitment methods is decreasing yearly? Discover how AI can give you the upper hand in finding the most compatible members for your fraternity or sorority.

Learning Objectives:
1. Understand AI Basics: Grasp core principles of AI and generative models.
2. Explore Key Tools: Learn about ChatGPT, Claude, and AI image generators.
3. Streamline Internal Processes: Apply AI in budgeting and internal communications.
4. AI-Driven Content: Master generating social media and communication content via AI.
5. Assess PNM Compatibility: Use AI for objective evaluations of Potential New Members.
6. Data-Driven Voting: Implement AI to enable informed decisions for member voting.

Who Should Attend?
This lecture is ideal for fraternity and sorority leaders, recruitment chairs, advisors, and members interested in modernizing their organizations using AI technology.

This presentation covers ways to leverage AI technology to enhance your career development and networking opportunities as a student. The aim is to equip students with AI-powered tools to build their professional network, learn about roles and companies, and uncover hidden job opportunities.

The presentation provides strategies for utilizing AI to gain insights into your skills, interests, and optimal career paths. The seminar then outlines techniques to connect with alumni and professionals in your desired industry through LinkedIn outreach. This involves crafting thoughtful comments on posts and personalized connection requests to garner attention and spark conversations.

The top 6 things that will be taught in this presentation are:
1. Understand AI Basics: Grasp core principles of AI and generative models.
2. Using ChatGPT to identify your strengths and ideal career matches based on your experiences and interests.
3. Crafting your resume and improving your LinkedIn profile with the help of AI.
4. Creating a prioritized list of networking goals and prospective contacts.
5. Composing compelling connection requests to expand your network and get informational interviews.

Who Should Attend?
This lecture is ideal for any student or faculty that wants to learn about ChatGPT and careers.

This immersive 3 hour workshop aims to provide attendees with a strong foundational understanding of artificial intelligence and hands-on experience leveraging AI. The session kicks off by establishing a baseline knowledge of key AI concepts and technologies like generative AI and ChatGPT.

Attendees are then guided through an interactive demonstration of using a popular AI platform's conversational interface. After gaining familiarity with the basics of interacting with AI systems via prompts, attendees explore potential applications across diverse industries in dynamic group brainstorming and discussion activities.

The workshop shifts focus to building core skills, with attendees practicing crafting prompts using real-world examples and receiving constructive feedback. Throughout the training, participants are encouraged to think critically about the benefits and challenges of applying AI ethically.

The workshop wraps up by contemplating the future of AI and opening the floor for Q&A. Attendees leave not just with introductory knowledge but also firsthand experience using AI platforms and considering real-world implications. The hands-on, interactive format aims to provide an engaging learning experience centered on building foundational AI literacy.

This workshop takes participants through how to leverage AI through the 6 phases of job searching:
1. Using AI to define career goals.
2. Updating the resume and LinkedIn profile.
3. Networking with alumni and others to find hidden opportunities.
4. Identifying and matching with compatible opportunities.
5. Applying to jobs and writing cover letters.
6. Personalizing the interview for maximum effectiveness.

Who Should Attend?
This lecture is ideal for any student or faculty that wants to learn about ChatGPT and careers.

BRONZE PACKAGE: AI FOUNDATION ASSESSMENT
Duration: 1 Week | Focus: Discovery & Training

Comprehensive Assessment
• Database Audit: Analyze alumni records, contact completeness, LinkedIn presence, and donation patterns
• Current State Review: Map communication channels, document resources, identify time-consuming manual processes
• Technology Evaluation: Assess existing tools, CRM integration, and readiness for AI adoption

Hands-On Team Training
• AI Fundamentals Workshop: Introduction to Claude/ChatGPT, LinkedIn search strategies, prompt engineering
• Practical Demonstrations: Newsletter generation, social media content, email personalization, meeting prep automation
• Security & Governance: Best practices for data protection and organizational AI usage

Strategic Debrief
• Findings Presentation: Data enrichment opportunities, high-value alumni identification, content automation quick wins
• Implementation Roadmap: Prioritized actions, 30-60-90 day milestones, tool recommendations
• Success Metrics: Define KPIs for engagement, efficiency, and fundraising impact

Deliverables: Assessment report, training materials, prompt templates, strategic roadmap

SILVER PACKAGE: PILOT IMPLEMENTATION
Duration: 4 Weeks | Focus: Testing & Validation

Includes Everything from Bronze PLUS:

Donor Outreach Strategy
• LinkedIn Campaign Development: Profile matching for top 5,000 records, C-suite identification, personalized sequences
• Prospect Prioritization: Wealth screening indicators, engagement scoring, gift capacity segmentation

Tool Evaluation & Setup
• Core Stack Implementation: ChatGPT/Claude setup, LinkedIn configuration, Humantic AI for personality profiling, Fireflies for meetings
• Workflow Testing: Email verification pilots, content generation pipelines, meeting prep automation

Pilot Results & Optimization
• Performance Analysis: Response rates, engagement metrics, time savings documentation
• Process Refinement: Template optimization, workflow adjustments, scaling strategy

Additional Deliverables: Tested outreach sequences, configured AI tools, pilot results, refined implementation plan

GOLD PACKAGE: TRANSFORMATION PARTNERSHIP
Duration: 6-12 Months | Focus: Full Integration & Optimization

Includes Everything from Bronze & Silver PLUS:

Foundation & Expansion
• Full Database Enhancement: LinkedIn matching for all alumni, email/phone verification, quarterly refresh protocols
• Multi-Channel Engagement: Weekly newsletters, social media calendars, event materials, alumni spotlights
• Donor Cultivation System: Top 500 prospect research, 10-minute meeting prep protocols, personality profiling

Scaling & Integration
• Cross-Functional Adoption: Chapter relations, volunteer management, event planning, financial reporting
• Advanced Automation: Multi-touch sequences, personalized campaigns, mentorship matching
• Performance Optimization: A/B testing, content analysis, ROI measurement

Sustainability & Growth
• Capability Building: Monthly training, champion development, playbook creation
• Strategic Expansion: Capital campaign readiness, multi-chapter coordination, career services
• Innovation Integration: Emerging AI tools, predictive analytics, advanced visualization

Partnership Support
• Regular check-ins (weekly → bi-weekly → monthly progression)
• Performance dashboards and quarterly reviews
• On-demand troubleshooting
• Success story documentation

Comprehensive Deliverables: Enriched database, automated engagement system, trained team, process documentation, measurable ROI demonstration

Expected Outcomes Across All Packages

Key Metrics
• Efficiency: 60% content time reduction, 90% meeting prep savings
• Engagement: 100+ monthly LinkedIn connections, 25%+ email open rates
• Fundraising: 10+ new donors quarterly, 20% annual giving growth potential
• Productivity: 2x gift officer meeting capacity

Implementation Philosophy
Crawl-Walk-Run Approach: Start with early adopters → expand to departments → achieve organization-wide transformation

Success Factors
• Leadership commitment
• Dedicated point person
• Realistic timelines
• Willingness to iterate

Next Steps
• Select package based on readiness and goals
• Schedule discovery call
• Customize approach to your context
• Begin transformation with clear milestones